Digital marketing, also known as online marketing, refers to the promotion of brands and products using the internet and other digital channels. It encompasses a wide array of marketing activities that leverage digital technologies to connect with potential and existing customers
Scope of Digital Marketing
vast and continuously expanding, encompassing various online channels and strategies to reach and engage target audiences. It’s crucial for businesses of all sizes to have a strong digital presence, making digital marketing essential for success.
Techniques of Digital Marketing
Search Engine Optimization (SEO)
Two types